Home Lighting MaxLite Names New Representatives in Key Sales Territories

MaxLite Names New Representatives in Key Sales Territories

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WEST CALDWELL, N.J.—MaxLite announces the appointment of two new agents to represent its award-winning portfolio of energy-efficient lighting solutions and 10-year warranty program.

Effective January 1, 2021, Midwest Equipment Company Inc. will represent MaxLite in Iowa and far western Illinois, expanding its presence to more customers in the territory. Headquartered in Cedar Rapids, Iowa, and with sales personnel located throughout the region, Midwest Equipment has more than 80 years of experience serving the electrical market. The Midwest Equipment team may be reached at (319) 892-3406 or www.midwestequipmentco.com.

Liberty Electric Products will continue the growth and expansion of the MaxLite line in Upstate New York. Based in Syracuse, Liberty Electric Products has lighting professionals located throughout the territory who are ready to assist distributors and customers with the MaxLite line. The team at Liberty Electric Products may be reached at (800) 777-2345 or www.libertyelectricproducts.com.

“We are very pleased to announce our partnerships with Midwest Equipment Co. and Liberty Electric Products,” said Jeff Bristol, Senior Vice president of Commercial and Industrial Sales and Corporate Marketing. “These two agencies have highly experienced teams and a strong tradition of providing excellence in customer support. We look forward to building relationships that will mutually grow the MaxLite business for our agents and distributor partners in these key sales regions.”

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