LONDON—Red Carnation Hotels, a collection of 20 boutique hotels in the United Kingdom, Ireland, Geneva, South Africa, Botswana and Palm Beach, has implemented Premium Purity, an effective and sustainable self-disinfection solution. Through a proprietary coating, the company renders its hotel surfaces self-disinfecting and they become an active participant in the continuous decomposition of microbes such as bacteria and viruses, and pollutants such as volatile organic compounds (VOCs). This solution also enables an environmentally friendly, daily cleaning system based on water and salt, meaning that traditional cleaning products can be removed from hotels, and further improve the wellbeing of staff and guests.
Jonathan Raggett, Managing Director of Red Carnation Hotels, states: “The wellbeing of our teams and our guests is at the forefront of everything we do. As a family-owned and run collection, with over 100 years of hospitality experience, we understand when we need to adapt our business to enhance the guest experience. By implementing Premium Purity, Red Carnation Hotels can offer guests and teams superior levels of hygiene in our hotels, whilst supporting our core sustainability goals.”
What is Premium Purity?
Premium Purity purifies the air and renders treated surfaces self-disinfecting in a chemical-free, sustainable, and healthful way. The solution combines two synergetic products with comprehensive service to provide clients with a low-microbial indoor environment and high air quality.
What Makes Premium Purity Unique?
It offers long-term protection. Conventional disinfectants such as alcohol or chlorine quickly vaporize after application, leaving surfaces unprotected in between cleaning. In contrast, Premium Purity renders surfaces self-disinfecting, making them active agents in the battle against microbes (such as bacteria and viruses), volatile organic compounds (VOCs), airborne mold spores, and airborne allergens.
It is also sustainable. Most disinfectants contain toxic chemicals that are effective against microbes but also leave a heavy mark on the environment. The solution copies nature’s own disinfection methods and creates effective and sustainable disinfection activated by light. The chemical process is the same that happens in our atmosphere and makes the planet livable for humans.
Effective Against COVID-19?
Institute for Hygiene and Microbiology Dr. Brill + Partner GmbH (Stiegstück 34, DE – 22339 Hamburg), has concluded on the efficacy of this solution against Coronavirus and Ebola, based on a poliovirus test report from 16.12.2014, adenovirus test report from 05.01.2015 and MNV test report 07.01.2015:
“After evaluation with poliovirus type 1, adenovirus type 5 and MNV the surface disinfectant solution can be declared as having “virucidal” properties according to EN 14476:2013. Therefore, after successful experiments with the three above-mentioned non-enveloped viruses the test product is also effective against the so-called blood-borne viruses including HBV, HCV and HIV as well as against members of other virus families such as orthomyxoviridae (incl. all human and animal influenza viruses like H5N1 and H1N1), coronaviridae (MERS-CoV) and filoviridae including Ebola virus.”
Where Can You Coat with This Solution?
It is possible to coat with the solution on most indoor and outdoor surfaces, including painted walls, glass, counter tops, door handles, wooden floors, fabrics, ceramics, tiles. etc.