CARTERSVILLE, GA.—Masland Contract launched their latest line, Crafted, which was executed with ECONYL regenerated nylon. The collection celebrates skillful artistry and innovative materials with an intentional focus on creating products that work together in a holistic approach.
Masland Contract brought the line to life with the high-performing properties of ECONYL nylon, harmonizing the abstract patterns, versatile colors, and captivating textures that make this contemporary carpet tile collection so unique.
ECONYL is made from waste that would otherwise pollute the world’s landfills and oceans—including fishnets, fabric scraps, carpet flooring and industrial plastic. Using ECONYL regenerated nylon reduces the global warming impact of nylon by up to 80 percent compared with material generated from oil.
No Strength Lost
The sustainable yarn maintains the same purity and strength characteristics of nylon coming from fossil material. For every square yard of Crafted carpet made with ECONYL fiber, you save roughly 8.3 pounds of CO2eq emissions which is equal to driving 20 miles in a car.
Combined with the Sustaina backing system, Crafted has the highest total recycled content of any product in the industry, at 82 percent with 26 percent post-consumer and 56 percent pre-consumer. In addition, there are no red-listed components used in the manufacturing of the products.
“Crafted launch is very exciting for the entire Masland Contract team,” said Suzanne Zurfluh, Marketing Director at Atlas | Masland Contract. “This launch marks another step in our continued efforts to lead a sustainable business. With this collection, we proved it’s possible to create beautiful, high-performing carpet, without depleting the earth’s resources.”
“It was an honor to collaborate with the Masland Contract team on this project. This collection captures a strong sustainable story and plays with color and texture to embody the artisan spirit. It was wonderful to see how they tactfully used ECONYL to bring Crafted to life,” said Aquafil Chairman Giulio Bonazzi.
