CHICAGO—Building on Hyatt’s purpose of care and commitment to wellbeing, Hyatt Hotels Corporation announced an exclusive collaboration between the Hyatt Regency brand and Future, a personal training platform that connects users with an ongoing fitness coach to create customized virtual workouts, further complementing World of Hyatt members and guests’ wellbeing journeys.
Launching at 26 Hyatt Regency hotels and resorts in the U.S., these Hyatt Regency hotels invite guests and members to enjoy complimentary guided workouts developed by Future trainers that are customized for each hotel and resort’s fitness center and equipment. With this new collaboration, Hyatt builds on its commitment to wellbeing and the Hyatt Regency brand’s recent refinement to further provide innovative offerings that help guests, members and customers live healthy, happy, and fulfilling lives both during and beyond their stays.
“With travelers continuing to seek ways to prioritize their wellbeing and find convenient and productive ways to exercise and maintain their routines while away from home, we understand the importance of seamlessly integrating this into the guest experience,” said Emily Wright, Vice President, Global Brand Leader, Hyatt. “As a global brand with five decades of rich history and a reputation for seamless care, the new collaboration with Future is just one example of how we’re evolving the Hyatt Regency brand experience with personalized touchpoints to address the ever-changing needs of today’s travelers.”
Virtually Guided by Expert Coaches
Through this collaboration, guests at participating Hyatt Regency hotels and resorts in the U.S. can enjoy complimentary guided workouts in varying levels of intensity, designed with the equipment and activities available at each fitness center and virtually guided by expert coaches via the Future personal training app. The workouts were created to target all fitness levels and activity preferences, from a Surfside Strength Session in Huntington Beach to a Bridge City Circuit Session in Portland, allowing guests to choose the workout best suited for them. Accessing the guided workouts is as easy as downloading the Future personal training app and scanning the QR code in their guestroom or at the hotel’s fitness center to access the hotel’s customized workouts.
World of Hyatt members and guests who complete one of the custom on-property workouts via Future can enhance their wellbeing routine after their Hyatt Regency stay with a complimentary one-month membership with Future ($199 value). The one-month free trial is subject to Future Terms & Conditions and will be converted to a paid subscription after the first month at $199 per month unless terminated in accordance with Future’s instructions. Members will be matched with a world-class fitness coach that will learn more about their schedule, routine and goals, and design personalized training plans that support their health goals alongside work, travel, and life.
“We built Future to incorporate fitness seamlessly into our members’ lives, and it works especially well for travel, where personalized attention and programming enable them to stay consistent outside of their daily routines,” said Rishi Mandal, CEO of Future. “Wellbeing is such an important pillar for the Hyatt Regency brand, and they are walking the walk here by offering customized workouts to their guests and members.”
To learn more about the collaboration and a full list of participating Hyatt Regency hotels and resorts, visit future.co/hyatt-regency. For more information on how Hyatt is encouraging guests to “Be More Here” through best-in-class wellbeing offerings, visit www.hyatt.com. View the “Be More Here” video here.
