FORT LAUDERDALE, FLA.—Valley Forge Fabrics, the largest supplier of decorative performance fabrics and fabric products for the hospitality design sector, has appointed Ryan Haley as the new Director of Sales for their Hospitality division. Haley reports directly to Diana & Mikey Dobin, Co-CEO’s of Valley Forge. He joins Kimberly Roeser (VP Industry Relations), Katy Daly (VP Sales) and Jack Sullivan (Director Distributor Sales) on Valley Forge’s Hospitality sales leadership team.
Ryan brings with him 17 years of experience from American Hotel Register Company as Director of Global Accounts overseeing a team of 17 people. He and his team were responsible for developing relationships and creating customized service programs for a global business segment focusing on Hotel Brands, Small and Large Management Groups along with Group Purchasing Organizations.
“I am incredibly excited to join Valley Forge at a moment in time where our industry has experienced immense growth and transformation,” Haley says. “I look forward to working with the amazingly talented people here at Valley Forge and leading a team of dynamic sales professionals to continue to deliver exceptional value and innovations to our customers.”
Ryan will be based in the Chicago area where he lives with his wife and two children. As he settles into his new role, Ryan will have half of the Valley Forge account managers from various regions in the United States reporting to him.
“Ryan brings experience and knowledge matched with a customer focused approach that makes him the perfect fit for our special culture,” says Diana Dobin, Valley Forge CEO. “He is a natural coach and leader, and I am delighted to have him in the Valley Forge family.”