SAN FRANCISCO—Pioneering bamboo interior finishes manufacturer Smith & Fong has relaunched its Durapalm.com website dedicated to its growing range of premium flooring, paneling and plywood products manufactured from reclaimed palm wood.
The website showcases new offerings in flooring and panel designs, including new colors, textures and finishes. “We are really excited about what we have to offer in this new line of palm products,” said Smith & Fong CEO Dan Smith, who is heading up the company’s palm program.
“Our first range of palm flooring included coconut palm in flat grain and later we added the edge grain, which is a linear look,” Smith said. “Since then we have expanded to other species of palm, lamination orientations, texturing, stains and finishes.”
As depicted on the new site, the Durapalm line has also added new carved designs adapted from the Plyboo Reveal Collection. In addition to playing with the Reveal designs, Smith said the company is exploring different core options, including coconut palm, sugar palm and bamboo that will add variety and excitement to the new panel line.
