Home News & Features Radisson Tops $400,000 Raised During Community Action Month

Radisson Tops $400,000 Raised During Community Action Month


BRUSSELS—During its annual Community Action Month in June 2018, Radisson Hotel Group activated its global partnership with SOS Children’s Villages—carrying out more than 900 activities worldwide to help support children and young people.

For the last 15 years, Radisson Hotel Group’s hotels, as well as its corporate and area offices, globally have dedicated one full month to making a difference in the communities they operate in by organizing various activities around its industry-leading Responsible Business program. This year, between them, all business units of the newly rebranded Radisson Hotel Group organized more than 900 activities in their local communities, dedicated more than 32,000 volunteer hours, and raised a total of $445,000 in cash and in-kind for SOS Children’s Villages and other local charities.

“One in 10 children worldwide has lost, or is at risk of losing, their parental care,” said Inge Huijbrechts, Global Senior Vice President, Responsible Business and Safety & Security for Radisson Hotel Group. “At Radisson Hotel Group, we are lending a helping hand to give some of these children food, shelter and a better future. Every day, more than 95,000 team members strive to make Every Moment Matter for our guests, owners, talent and for our local communities around the world. This special month of June, our teams engaged in fundraising activities, donations and great volunteering opportunities for SOS Children’s Villages.”

“At SOS Children’s Villages, we greatly value the support of our partners in improving the lives of children, young people and families in countries all over the world,” said Patricia Molano, Head of International Corporate Partnerships and Philanthropy at SOS Children’s Villages International. “We are happy to see the engagement of volunteers, supporters and guests during the Community Action Month and we are looking forward to growing the partnership further in the coming years.”

Thousands of Meals Donated

Some highlights of the 2018 Community Action Month included corporate employees of the group’s Americas HQ step-up/step-out to help the communities in the Midwest and beyond. They packed more than 8,500 meals for the local food banks and provided shelter by volunteering on the construction site, helping build homes for families in need and supporting the local shelter.

During the group’s Asia Pacific Annual Business Conference, many of the company’s executive leaders visited a local orphanage and helped donate new mattresses, computers and even a guitar. Through their ongoing “Adopt a School” initiative, the Radisson Blu Resort Fiji continued to provide Food.Shelter.Future to 30 local schools. This June, the team visited one of the schools and donated laptop computers and books.

Radisson Hotel Group is encouraging each of its 1,100 hotels to sponsor the upbringing and education of at least one child per hotel, and to establish meaningful relationships with the SOS Children’s Villages in their respective countries. The business leadership team of the group is contributing by privately sponsoring more than 50 children from SOS Children’s Villages.

The Community Action Month is a core element of Radisson Hotel Group’s overarching Responsible Business program. For more details about the company’s Responsible Business strategy, visit radissonhotels.com/responsible-business. Watch a video with the highlights of Radisson Hotel Group’s Community Action Month: https://youtu.be/0IOHFTOuTB8.