CHICAGO—Protect-A-Bed, a provider of mattress and pillow protectors and AllerZip mattress and box spring encasements for the hospitality industry, has added Betsy Evenson as a national account manager in the Hospitality Division. Evenson joined Protect-A-Bed in August 2009 to help manage and further advance the company’s growth in the hospitality industry. Evenson works with hotel and motel properties seeking solutions for the growing problem of bed bug infestations.
Protect-A-Bed encasements are for hotels and motels interested in mitigating risks associated with potential bed bug infestation. In her role, Evenson also educates hotel and motel owners and operators on how to protect their mattress investment. She works with clients to help them understand the sustainable benefits of protectors and encasements and how proactively protecting mattresses can prevent mattresses from getting soiled and sent to a landfill.
Evenson boasts 16 years of experience in national accounts sales and operations strategies. Prior to joining Protect-A-Bed, she spent seven years in the Global Accounts & Strategic Markets Division of Cintas Corp. As a national account manager, Evenson developed and executed sales and marketing initiatives for an $11 million portfolio of annual revenue. In her first year of national account sales, Evenson increased sales by 18 percent; she also added nine new national apparel programs within her first 18 months in the position.
Evenson graduated from Lynchburg College in Virginia with a bachelor’s degree in Communication Studies.
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