SAINT CHARLES, MO.—The U.S. lodging industry consumes billions of bars of soap and bottles of bathroom amenities every year. Now, thanks to a new partnership between Custom Amenities Inc. of Calgary, Alberta, and Saint Charles, Mo.-based Pineapple Hospitality Inc., hoteliers can provide all the guestroom amenities travelers have come to expect with a product line called Environmentally Sensitive Amenities (ESA). It features dozens of 100 percent biodegradable guest toiletries and other amenities with a variety of product packaging.
“We are enthusiastic about ESA and its growth in Canada and we are excited to be working with Pineapple Hospitality as our U.S. marketing and distribution partner,” says Peter Hansum, Custom Amenities’ president. “With the assistance of Pineapple we will be able to distribute ESA and potentially some of our other lines of amenity products on a just-in-time basis for U.S. hotels.”
“We’re offering hotels a very high quality in-stock program of ESA products so they can reduce their wait times and product storage needs,” says Ray Burger, Pineapple Hospitality’s president. “The days of having to wait for shipments of back ordered product or having to order in large quantities annually or semi-annually are over thanks to our strategic partnership with Custom Amenities.”
Among the lengthy list of ESA products, which contain minimal preservatives, minimal labeling and are packaged in non-bleached natural board for easy biodegradation, are Honey Conditioning Shampoo, Boxed Luxury Soap and Bath Crystals.
“Several people who have stayed with us have told me they absolutely love the all-natural formulations and one-of-a-kind fragrances,” says Bridget O’Brien, director of operations at The Stanford Terrace Inn in Palo Alto, Calif. “When we inform these guests the products are manufactured specifically for hotels, oftentimes the guests will request a few ‘to go’ amenities samples.”
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