August 31, 2016 marks the deadline for the first annual Green Lodging Survey. Have you completed it? You certainly still have time. Just click here to access it. The survey is a production of Green Lodging News and Greenview and is being conducted with the support of Travelife, Green Key Global, Mekong Tourism Office, Horwath HTL Asia Pacific and Clean the World. The Green Lodging Survey is sponsored by The Arbor Day Foundation at the Silver level and Pineapple Hospitality, Aquawing Ozone Laundry Systems, PragmaTech Ltd. and reCollect2 Co. at the Bronze level.
Once the survey closes, the analysis of the data and best practices will begin. The survey includes more than 100 questions and covers topics ranging from recycling bin placement to hand dryers to the amount of space allocated on a property’s website for green practices. Once all of the survey answers are analyzed, a Trends Report will be produced that will detail the results with general trends and highlight exemplary practices and innovations that stand out. Survey participants will receive a compare report confidential to each participant, to serve as a yardstick for a property to understand the status of each specific practice within the general participant universe.
The reports will be available in the next few months. Green Lodging News and Greenview will do all it can to get the survey results to as many people as possible in our industry. Survey results will be presented not only in the reports themselves but also in person at events and by webinar. At HX: The Hotel Experience in New York City on Monday, November 14 from noon to 1 p.m., I will be moderating a session at which Green Lodging Survey results will be presented by Eric Ricaurte, Founder and CEO of Greenview. Also during that session, Lindsay Culbreath, Senior Director, Business Development & Marketing for STR, will present “green” results from the 2016 Lodging Survey. Conducted every two years, the 2016 Lodging Survey is a production of STR, the American Hotel & Lodging Assn. and the American Hotel & Lodging Educational Foundation. Also on the panel at HX: Rick Werber, Senior Vice President, Engineering and Sustainability, Design and Construction Department, Host Hotels & Resorts.
It is the goal of Green Lodging News and Greenview to grow participation in the survey from year to year. Of course it is also our goal to improve the survey from one year to the next. If you have improvement suggestions, send them our way. I can be reached at email@example.com. Greenview’s Eric Ricaurte can be reached at firstname.lastname@example.org.
The Green Lodging Survey always has sponsorship opportunities available. If you are interested in learning more about this, contact me at my e-mail address above or at (813) 510-3868.
Who is Your Sustainability Champion?
Green Lodging News is always looking to profile sustainability champions in our Personnel Profile section. If you would like to nominate someone for this section of Green Lodging News, contact me at (813) 510-3868, or by e-mail at email@example.com.
Looking for Guest Columnists
Every two weeks Green Lodging News posts a new guest column on its website. (Click here for examples.) The guest column also appears in the weekly e-newsletter. Green Lodging News is currently in need of industry experts to contribute occasional guest columns. Experts may include consultants, architects, designers, suppliers and those who own or operate green lodging establishments. Columns may be articles that take a stance on a particular subject or be strictly educational in nature. Columnists benefit by having their photo included along with a one paragraph description of their company. Interested in writing a column? Contact Glenn Hasek, publisher and editor, at (813) 510-3868, or by e-mail at firstname.lastname@example.org.
Planning Advertising for 2016?
Green Lodging News is accepting reservations for advertising spots for 2016. Many excellent spots are available on the website, in the weekly e-mail newsletter, and Green Lodging Survey. Many Green Supplier Spotlight dates are also available. Interested in receiving a 2016 media kit? Be sure to contact me as soon as possible at (813) 510-3868, or by e-mail at email@example.com. Media kits can also be accessed by clicking here. Thank you to all of those companies that consistently support Green Lodging News.
Newsletter & Green Supplier Spotlight Circulation
The circulation of our weekly e-newsletter and Green Supplier Spotlight currently stands at 4,967. Thank you to our new subscribers for signing up. Be sure to encourage your colleagues to do the same. There is a “subscribe” form in the upper left area of the Green Lodging News home page.
Green Lodging News & Social Media
Green Lodging News now has 1,710 Twitter followers. Thank you to all of those who follow our tweets. In addition to following us on Twitter, be sure to bookmark the Green Lodging News Blog in your browser. More importantly, participate with your comments. Green Lodging News is also on Facebook. Be sure to “Like” us there. Green Lodging News now has 789 Facebook followers.
As always, I can be reached at firstname.lastname@example.org.