LAS VEGAS—Concept Amenities has introduced Ideology, a unique range of hotel guest amenities that cater to skin allergy sufferers. The collection reflects the global trend toward catering to environmentally conscious consumers. The brand has been designed to suit all individuals by providing a range of gentle skincare that targets growing consumer concerns.
Formulations in this range have been designed to suit people who suffer from allergic reactions to skin and hair products. This is a very common condition that partly developed from the abundance of chemical ingredients found in many formulations in both guest amenities and retail brands. However, when traveling the task of finding suitable skincare is much greater. Many consumers prefer the gentle nature of hypoallergenic products that suit all people of all ages.
Being hypoallergenic, soaps and liquids in the Ideology range are free from irritative ingredients and contain no sulfate, no artificial colors and no added fragrances. Ideology liquids and soaps are so gentle on skin that they can be used on all skin types. The benefit of Ideology’s formulations is that they are unlikely to cause an allergic reaction.
Research has shown that a growing number of products on the market contain irritative ingredients and have resulted in an increasing number of skin allergy sufferers. Global studies have found that out of the top 10 causes of skin allergies, six are ingredients that are used in perfumes, skin lotions, soaps and cosmetic products.
Ideology contains no artificial colors, no added fragrances, no sulfates, and no irritative ingredients. Products are not tested on animals. Ideology also uses minimal recyclable packaging where possible.
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