A little more than two weeks ago I added a wellness section to Green Lodging News. Just a few days ago I added a COVID-19 news section. You can find the link to the new section at the far right of the green navigation bar on the Green Lodging News website.
There are already 90 articles in the section—focusing on topics ranging from new cleaning and maintenance procedures to new technologies, to socially responsible steps companies are taking in their communities and within their companies. Be sure to bookmark this section as I will be adding new articles to it throughout the week.
Just about every major chain has now announced new health and safety protocols. Among those this past week: Wyndham Hotels & Resorts, Best Western Hotels & Resorts, Choice Hotels International, Radisson Hotel Group, Red Roof, and numerous others.
Radisson Hotel Group, with its Radisson Hotels Safety Protocol, is the next company to partner with a certification company to officially certify those hotels that implement the new cleanliness and disinfection procedures. Under this program, individual hotels can receive an approval label upon completion of a comprehensive local audit including on-site testing using the latest technology. (Click here to read the press release.)
Wealth of Information Available
Including guidance from the Centers for Disease Control and Prevention, information provided by hotel brands, information provided by suppliers, and information available through the American Hotel & Lodging Assn., there is a wealth of information available to help you open and operate your lodging establishment safely.
I spoke this past week with Sandy Romoser, President of Guest Worldwide, and her company’s site is currently providing a wealth of information worth checking out. The Clean with Guest Supply site includes Cleaning and Disinfecting Guidance, Infection Prevention Guide, a Hospitality Reopening Checklist, and much more. Watch for my interview with Sandy this coming week. Her company is one of many in our industry that has had to pivot to meet the demands of its customers.
According to STR, our industry is beginning to see a slight uptick in travel. That rise in occupancy will continue as our economy continues to open. You have all got a lot of work to do to get ready. If there is any way I can help point you in the right direction, just let me know. I can be reached at firstname.lastname@example.org, or by phone at (813) 510-3868.
Who is Your Sustainability Champion?
Green Lodging News is always looking to profile sustainability champions in our Personnel Profile section. If you would like to nominate someone for this section of Green Lodging News, contact me at (813) 510-3868, or by e-mail at email@example.com.
Looking for Guest Columnists
Every two weeks Green Lodging News posts a new guest column on its website. (Click here for examples.) The guest column also appears in the weekly e-newsletter. Green Lodging News is currently in need of industry experts to contribute occasional guest columns. Experts may include consultants, architects, designers, suppliers and those who own or operate green lodging establishments. Columns may be articles that take a stance on a particular subject or be strictly educational in nature. Columnists benefit by having their photo included along with a one paragraph description of their company. Interested in writing a column? Contact Glenn Hasek, publisher and editor, at (813) 510-3868, or by e-mail at firstname.lastname@example.org.
Get in the Green Suppliers Spotlight!
Green Lodging News, lodging’s leading environmental news source, now publishes Green Suppliers Spotlight, an e-blast to 20,260 subscribers that features the lodging industry’s leading green products and services. The e-blast features multiple vendors—unlike the current Green Supplier Spotlight that allows one supplier to “own” the Green Lodging News subscriber list for one e-blast. (Click here for a Green Suppliers Spotlight sample.)
Green Suppliers Spotlight is published weekly on Thursdays to general managers, owners, management companies, directors of sustainability, directors of engineering, facilities managers and many others who are either in purchasing positions or who influence purchasing decisions. Suppliers of green products and services throughout North America and beyond are invited to participate in the e-blast. (Minimum two suppliers per e-blast.) Green Suppliers Spotlight was created to give vendors an opportunity to reach a high number of industry purchasers at a very low cost—as low as $200 per e-mail. (Click here for rate sheet.)
Those advertising in Green Suppliers Spotlight can include up to 100 words, one image, contact information and multiple links to their website in their ad. At the end of each month, a report will be sent to each supplier with information on delivered e-mails, opens and click-throughs.
Planning Advertising for 2020?
Green Lodging News is accepting reservations for advertising spots for 2020. Many excellent spots are available on our new website and in the weekly e-mail newsletter. Many Green Supplier Spotlight dates are also available. Interested in receiving a 2020 media kit? Be sure to contact me as soon as possible at (813) 510-3868, or by e-mail at email@example.com. A media kit can also be accessed by clicking here. Thank you to all those companies that consistently support Green Lodging News.
Newsletter & Green Supplier Spotlight Circulation
The circulation of our weekly e-newsletter and Green Supplier Spotlight currently stands at 20,260. Thank you to our new subscribers for signing up. Be sure to encourage your colleagues to do the same. There are “subscribe” links on the Green Lodging News home page. You may also e-mail firstname.lastname@example.org to be added to our list.
Green Lodging News & Social Media
Green Lodging News now has 1,809 Twitter followers. Thank you to all of those who follow our tweets. In addition to following us on Twitter, be sure to bookmark the Green Lodging News Blog in your browser. More importantly, participate with your comments. Green Lodging News is also on Facebook. Be sure to “Like” us there. Green Lodging News now has 983 Facebook likes.
As always, I can be reached at email@example.com.