In any kind of organization—hospitality, publishing, government, etc.—it is important every now and then to report on the “state of the union”—whether to assure stakeholders, advertisers, taxpayers, readers or others. That is why I am taking this opportunity to let you know that Green Lodging News is doing just fine and is continuing to grow. The weekly e-newsletter that you receive each Monday will soon hit the 10,000-subscriber mark. The website that is updated each weekday is consistently drawing more than 23,000 visitors a month and this month should hit 24,000. The website will also be very close to generating 100,000 page views this month.
Traffic to Green Lodging News is growing thanks to partnerships with organizations such as Hotel News Resource, which frequently posts articles that I write, and PlannerWire, which now includes a prominent link to Green Lodging News in its weekly newsletter. These two partnerships alone have resulted in tens of thousands of additional lodging industry representatives learning about Green Lodging News. (Watch for news of another important partnership soon.) More than 100 other websites now link to Green Lodging News, including many blog sites, and Green Lodging News articles are often picked up by news sites as prominent as GreenBiz.com.
Green Lodging News now has thousands of articles in its database and almost 100 blog entries have been added to the Green Lodging News blog since it was launched last September. Some of the lodging industry’s leading experts on green operations have been contributing guest columns. The Green Lodging News Product & Service Directory, which 45 percent of those who stop by Green Lodging News visit, now has 58 categories and more than 100 companies represented. Thank you to all of those companies that participate in the Directory!
In next week’s column I will include some exciting news about the addition of a new Classified Ads section to the Green Lodging News website. This will give anyone looking for a job, or any company or property looking to hire, an opportunity to find a match. The new section will also give vendors an opportunity to reach out to potential distributors and give those interested in selling a property a place to do so. Be sure to look for this new section! As always, thank you for all of your ongoing participation and support.
Visit GLN at New England’s Eco-Hospitality Expo
Green Lodging News will be exhibiting at New England’s Eco-Hospitality Expo on Tuesday, April 14. If you are planning to attend this event, be sure to stop by and say hello. The Expo is being held at the Radisson Hotel in Nashua, N.H. To exhibit or to attend, contact Michelle Whitenack at (603) 228-9585, or by e-mail at mwhitenack@nhlra.com.
More Earth Day Activities
The Golden Arrow Lakeside Resort in Lake Placid, N.Y., is planning several activities to celebrate Earth Day. In partnership with Air Cycle Corp., it will be holding an E-Sweep event on April 19, 20 and 21. Local residents are being invited to drop off electronic waste such as old computers, modems, phones, fax machines, and printers. Air Cycle will visit the resort on Earth Day, April 22, to pack and ship the items. The Golden Arrow is also planning activities for kids on Earth Day. These include: making pin wheels out of recycled paper, making magazine holders out of empty cereal boxes, and making marble paintings. Jenn Holderied is the main contact at the resort. She can be reached at jennifer@golden-arrow.com.
GLN Welcomes Hotelslippers.com, PlannerWire as Directory Partners
Green Lodging News welcomes Hotelslippers.com and PlannerWire as Green Product & Service Directory Partners. Hotelslippers.com’s Eco Slippers are the first in-room slippers made of starch-based biodegradable resin soles and 100 percent cotton material. They were created to reduce environmental impact. Eco Slippers® is a registered trademark of Hotelslippers.com. For more information, call (305) 507-4281, e-mail info@hotelslippers.com, or go to www.hotelslippers.com.
PlannerWire, the news, information, and community website for meeting and event planners, offers targeted news and tools for industry professionals worldwide. Free of cost for meeting professionals, PlannerWire is the online place to meet, enhance the event lifestyle, enrich careers, interact with colleagues, and locate needed properties, destinations and services. For additional information, call (888) 823-3687, e-mail info@plannerwire.com, or go to www.plannerwire.com.
Green Lodging News Advertising
If you are a supplier selling green products, be sure to call me at (440) 243-2055 to discuss your advertising plans for the remainder of 2009. Several premium spots are currently available, including the top banner position on the weekly newsletter and the tall skyscraper ad spot on the right hand side of the website. A 2009 media kit is now available by request or by clicking here. Thank you to all of those companies that consistently support Green Lodging News.
Green Lodging News Blog
Be sure to bookmark the Green Lodging News Blog in your browser. The address for the blog is http://greenlodgingnews.blogspot.com. More importantly, participate with your comments.
As always, I can be reached at editor@greenlodgingnews.com.
