KINGSEY FALLS, QUEBEC—Cascades Inc. is launching Cascades lithoURB, a 100 percent recycled and recyclable paper developed to meet market demand for high-end lithographic printing on corrugated and flat cardboard packaging. Thanks to its unique properties, this new product delivers exceptional visual results while preserving the natural and authentic character of recycled brown paper.
Compared to other virgin fiber options on the market, Cascades lithoURB brings the circular economy to life without compromising print quality, mechanical performance, or converting efficiency. Robust and reliable, it enables the creation of impactful packaging perfectly aligned with brands’ environmental values.
It thus meets the needs of companies in the food processing, beverage, produce, and consumer goods markets that wish to align their positioning with their commitment to sustainable development. It is a particularly suitable solution for brands that value the eco-responsible, organic, artisanal, or ethical attributes of their products. Packaging made with Cascades lithoURB can be FSC Mix or 100 percent recycled certified, is prequalified for recycling by How2Recycle, and meets food safety requirements according to the BRCGS standard.
Eco-Designed Packaging
“Cascades lithoURB helps provide our customers with eco-designed packaging, a key factor when choosing a product in-store. By responding to market demand for sustainable products, Cascades helps maintain its leadership position in sustainable development,” said Hugues Simon, President and CEO of Cascades.
“This new paper reaffirms our status as a partner of choice by adding a high-end paper solution that allows us to create distinctive packaging and stand out in the North American market,” said Jean-David Tardif, Executive Vice President of the Packaging sector at Cascades.
Cascades lithoURB has already been recognized by the industry, notably by winning the Sustainability in the Food Industry Award , presented by The Shelby Report, as well as being named a finalist for the first Retail Council of Canada’s Retail Sustainability Excellence Awards in the categories of innovative design of sustainable products & packaging and adoption of recycled content.
To learn more about the features and design possibilities of Cascades lithoURB paper, contact our team of packaging experts.
