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Blueair to Unveil New Air Purification Technologies

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STOCKHOLM—Blueair, a leading indoor air purification specialist, will use the upcoming IFA Berlin 2015 electronics trade show running September 4 to 9 to unveil new smart connected appliances to help pollution-wary consumers efficiently tackle hidden airborne threats at home or work.

“We will present a stellar lineup of new technologies, products and design bringing people the very latest and best of indoor air purification technology geared to enhance health and wellness,” says Karin Kruse, Blueair Head of Global Product Marketing.

Kruse said Blueair’s new technologies embrace a number of clever functions that will warn consumers when their indoor air is becoming polluted and turn on or adjust the speed of an air purifier to remove the pollutants. Blueair’s connected system comprises three components: an indoor air purifier, a standalone air sensor and a newly developed App for Apple and Android phones and other mobile devices.

“Our innovation is fueled by research showing consumers are actively pursuing healthier lifestyles like never before,” Kruse says. “They are also increasingly concerned about the impact of airborne pollution.”

Kruse said air pollution is not just a problem in Asian cities like Beijing or Delhi, but is a global threat. WHO recently put the air pollution cost in Europe in 2010 alone at a staggering $1.6 trillion as a result of the approximately 600,000 deaths and diseases it caused. More than 90 percent of citizens in the European region are exposed to annual levels of outdoor fine particulate matter that are above its air quality guidelines, according to WHO.

Go to Blueair.

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