ARLINGTON HEIGHTS, ILL.—Beginning this month, VITO Fryfilter Inc.’s new U.S. headquarters is Orlando, Fla. With the move, VITO Fryfilter also took the opportunity to add a new position to its ranks.
After four years as the director of the UAE subsidiary of VITO, Sascha Geib resumes his former position as COO for the U.S. subsidiary, VITO Fryfilter, Inc. which was since left unoccupied. Geib will run the day-to-day operation of the highest revenue subsidiary of VITO. He will focus on the brand’s development and growth in the U.S. market and continuous optimization of work procedures within the organization. He will also be responsible for leading and motivating the team.
“I am excited to move back to the States after spending some years at our Dubai office. I am eager to take charge of the new U.S. office in Orlando and to be able to serve one of VITO’s largest markets,” Geib says.
Ambassador for Global Brand
Geib is also the Ambassador for the global VITO brand, partaking in summits and giving educational sessions around the world. In his youth, he worked for renowned houses and therefore brings along a special knowledge for the back-of-house department since he is more than familiar with the challenges restaurant operators face.
“He has been with the VITO brand for more than 12 years, making him an asset with years of experience in the frying oil management business. Geib has played a key role in several major success stories of VITO, leading to the global success of the oil filtration brand. We welcome him back to the US team,” says Andreas Schmidt, President of VITO Fryfilter and CEO of VITO AG.
VITO is a global market leader for oil filter systems for deep fryers. Since 2001 VITO has supplied commercial kitchens with high efficiency micro filtration solutions in more than 120 countries. With four subsidiaries and the headquarters with a manufacturing plant located in Germany, VITO is a key player in providing frying oil management optimization around the world.
