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State of Green Business 2018 Report Now Available


GreenBiz Group recently released its “State of Green Business 2018”. The report looks at 10 key trends and dozens of metrics assessing how, and how much, companies are moving the needle on the world’s most pressing environmental challenges. The report includes the world’s 1,200 largest companies and 500 largest firms in the United States. The report is produced in partnership with Trucost, part of S&P Global, a world leader in helping companies, investors, governments, academics and thought leaders to understand the economic consequences of natural capital dependency. Together, these and more than two dozen other metrics help paint a portrait of the evolving sustainable business landscape—how much activity is taking place, and how much more there is to do.

While not hospitality-specific, the 81-page report is a worthwhile read for anyone interested in knowing how the overall business community is faring when it comes to sustainability progress. The first half of the report offers the 10 trends sustainability professionals should be tracking in the year ahead. The 10 trends include: Environmental, Social and Governance Move from the Margins to the Mainstream; Science-based Targets Gain Traction; GreenFin Funds the Sustainability Transition; Rethinking Carbon for the New Economy; Economic Inclusion Becomes a Sustainability Imperative; Energy Storage Charges Forward; Cities Mobilize to Avert Peak Delivery Congestion; Artificial Intelligence Gets Smarter; Enter the Electrification of Everything; and Synthetic Biology Hacks the Code for Sustainability.

The second half of the report includes a section on “Key Players to Watch”. None of them are hospitality companies but many of them do business with hospitality: Google, U.S. Green Building Council, etc.

There are also fascinating statistics. For example: corporate carbon emissions continue to decrease in absolute terms, reaching the lowest level in the past five years, because of a switch to cleaner fuels. Also: the numbers of companies setting carbon and water reduction targets has increased by around 10 percent over the past five years. Water pollution by companies increased in 2016. Waste generated by companies fell globally but increased in the United States. Over 70 percent and 50 percent of companies now engage with their suppliers to assess environmental performance for carbon and water, respectively.