Home Publisher's Point of View Make the New Year a More Sustainable One

Make the New Year a More Sustainable One

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Glenn Hasek

Happy New Year! I hope that you had a great holiday. I spent two weeks in Barcelona as a tourist and visiting family. I had a great time and it is easy to understand why so many people visit the historic city so close to France and the Mediterranean. It was great to see so many recycling containers on the streets of the city. I am excited to be back and ready to continue my work covering the most innovative and newsworthy green products, services and trends.

Last year was a year of growth with my website topping 40,000 different visitors a month for the first time in the history of Green Lodging News. My goal for 2019: 50,000. The circulation of the weekly Green Lodging News e-newsletter and Green Supplier Spotlight almost doubled to 14,150 last year. My goal for 2019: 20,000. To reach my goals I will need your help. Continue to tell your friends to visit the Green Lodging News website and encourage them to subscribe to the e-newsletter and Spotlight e-blast.

Green Lodging News is a team effort. Don’t hesitate to send your story ideas, guest column pitches or press releases my way. I can always be reached at editor@greenlodgingnews.com.

New E-Publication Coming Soon

This year I will continue to seek out ways to grow the Green Lodging News brand and increase the number of ways to connect hoteliers and innkeepers with our industry’s leading providers of green products and services. Expect a new Green Lodging News e-publication in the first quarter of 2019.

While our industry has many events throughout the year, few focus entirely on sustainability. If you are aware of an industry event that has a focus on sustainability or even just a session or two touching on the topic, send the information my way. I will at least include the basics in the Green Lodging News events calendar and will attempt to attend the event if possible.

Thank you for all your readership and other support this past year. I will look forward to writing and editing for you in this new year. Make 2019 a great year.

How to Search on Our Website

Like other search engines you find online, a search using one word will produce articles with that word included. If you would like to search for something that is more than one word long—ozone laundry, for example—you will need to put quotation marks around the words or phrase. Ozone laundry would then be “ozone laundry” in the search.

Who is Your Sustainability Champion?

Green Lodging News is always looking to profile sustainability champions in our Personnel Profile section. If you would like to nominate someone for this section of Green Lodging News, contact me at (813) 510-3868, or by e-mail at editor@greenlodgingnews.com.

Looking for Guest Columnists

Every two weeks Green Lodging News posts a new guest column on its website. (Click here for examples.) The guest column also appears in the weekly e-newsletter. Green Lodging News is currently in need of industry experts to contribute occasional guest columns. Experts may include consultants, architects, designers, suppliers and those who own or operate green lodging establishments. Columns may be articles that take a stance on a particular subject or be strictly educational in nature. Columnists benefit by having their photo included along with a one paragraph description of their company. Interested in writing a column? Contact Glenn Hasek, publisher and editor, at (813) 510-3868, or by e-mail at editor@greenlodgingnews.com.

Planning Advertising for 2018/2019?

Green Lodging News is accepting reservations for advertising spots for the remainder of 2018 and into 2019. Many excellent spots are available on our new website and in the weekly e-mail newsletter. Many Green Supplier Spotlight dates are also available. Interested in receiving a 2018 or 2019 media kit? Be sure to contact me as soon as possible at (813) 510-3868, or by e-mail at editor@greenlodgingnews.com. Media kits can also be accessed by clicking here. Thank you to all those companies that consistently support Green Lodging News.

Newsletter & Green Supplier Spotlight Circulation

The circulation of our weekly e-newsletter and Green Supplier Spotlight currently stands at 14,150. Thank you to our new subscribers for signing up. Be sure to encourage your colleagues to do the same. There are “subscribe” links on the Green Lodging News home page. You may also e-mail editor@greenlodgingnews.com to be added to our list.

Green Lodging News & Social Media

Green Lodging News now has 1,785 Twitter followers. Thank you to all of those who follow our tweets. In addition to following us on Twitter, be sure to bookmark the Green Lodging News Blog in your browser. More importantly, participate with your comments. Green Lodging News is also on Facebook. Be sure to “Like” us there. Green Lodging News now has 914 Facebook likes.

As always, I can be reached at editor@greenlodgingnews.com.

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