ANN ARBOR, MICH.—Carbonfund.org Foundation and NSF International announce the renewal of LEI Electronics’ Eco Alkalines batteries into the CarbonFree Product Certification Program. In addition to completing a carbon footprint, the batteries continue to meet and exceed some of the most important international standards such as PAS 2050 (carbon label standard) and ISO 14044 (life cycle assessment standard).
LEI’s Eco Alkalines batteries are entering their third year under the CarbonFree Product Certification Program offered through NSF International’s Sustainability Division. CarbonFree certified products are available in multiple countries and LEI reports increasing sales as the product continues to gain acceptance from consumers seeking a cleaner way to meet their battery needs. For example, retailers such as Best Buy, Costco, Grainger, Walmart, Amazon, The Home Depot and many others are recognizing the value of these batteries and offering them to their eco-conscious customers. Commercial customers also report using LEI’s Eco Alkalines batteries to assist in meeting their green goals.
LEI Electronics Eco Alkalines batteries may also contribute to earning LEED (Leadership in Energy and Environmental Design) credits. Under the current LEED credit system, Eco Alkalines batteries may contribute to earning one prerequisite and one point under the LEED category of Existing Buildings: Operations and Maintenance (EBOM) rating system.
Consumers Demanding More Green Products
Lionel Lalonde, partner and vice president of sales at Eco Alkalines, credits their steadily increasing sales to the growing consumer demand for sustainable products and the competitive market edge and product confidence associated with the CarbonFree Product Certification Program.
“Certification sets us apart from our competitors,” says Lalonde. “We are currently the world’s only disposable alkaline battery with this certification. We have found that certification has helped to increase our market share and create customer and brand loyalty among consumers who are seeking to purchase and use eco-friendly products.”
CarbonFree certification also lends credibility to Eco Alkalines, a relatively newer brand, in a marketplace of well-known battery products. “Although many products claim to be green or eco-friendly, these terms are often used loosely or without a clear description of what that means,” Lalonde says. “We wanted third-party verification from two trusted and recognizable organizations—Carbonfund.org and NSF International—so that consumers would understand and have faith in our green claims.”
A Way to Reduce Battery Impact
“Eco Alkalines batteries are an important solution to climate change, providing consumers a simple and affordable way to meet their daily needs while limiting their impact on our environment and supporting innovative carbon-reducing projects globally,” says Eric Carlson, president of Carbonfund.org Foundation. “ Eco Alkalines is continuing its commitment to environmental protection and proof positive that what is good for the planet is also good business.”
“By maintaining its CarbonFree certification through NSF International, LEI’s Eco Alkalines batteries continue to lead the disposable battery industry to a more sustainable future and provide businesses and consumers with a certified carbon neutral battery that will help them achieve their green building and sustainability goals,” says Tom Bruursema, general manager of NSF Sustainability.
Manufactured with 0 percent mercury, lead, and cadmium, Eco Alkalines batteries set the standard for responsible disposable alkaline batteries. Eco Alkalines brand batteries have zero of these heavy metals while all other batteries carry at least one or more of these toxic elements. Eco Alkalines batteries use recycled materials where possible and contain 98 percent plus recyclable content. While they are considered landfill safe, recycling is still advised where available. Eco Alkalines also have a patented leak resistant seal, ensuring they will not leak into devices.
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