FRANKFURT AM MAIN, GERMANY—Conserving resources for future generations requires a pro-active approach. The Steigenberger Grandhotel Belvédère Davos in the Swiss Alps has become one of the first active participants in the Davos Climate Fund, which was instigated by the Destination Davos Klosters Tourism Office and the not-for-profit organization myclimate. The goal is for the town to become carbon neutral by 2030. The financial resources made available via the fund will be used for purposes such as the establishment of renewable energies, investment in electromobility equipment including e-bikes, e-cars and charging stations or special measures to raise awareness amongst guests and the local population.
“One of the key tenets of our business is to think carefully about the impacts of our actions on the environment, the climate, people and society,” stated Marcus Bernhardt, CEO Deutsche Hospitality. “We are seeking to be a pioneer and a role model for the hospitality industry in the area of sustainability. The whole group is, for example, already fully committed to resource-saving construction standards and to environmentally friendly supply chains. A further objective is to link sustainability with the very highest level of service quality.”
Tina Heide, General Manager of the Grandhotel Belvédère Davos, added: “Our guests come to us in Davos because they wish to enjoy charming surroundings and unspoiled nature. Our involvement in the Davos Climate Fund represents an important contribution in terms of preserving all of this for future generations.”
The CSR Road Map adopted by Deutsche Hospitality stipulates binding short-, medium- and long-term objectives for all essential sustainability-related topics. One Team, Green Buildings, Green Services, Fair Partnerships and New Chance all constitute key strategic pillars in this regard. Goals include fostering a culture of togetherness, deploying resources in a responsible way, undertaking targeted activities to improve sustainability in the areas of packaging and foodstuffs and offering social commitment.