BRUSSELS, BELGIUM—Radisson Hotel Group announces the launch of its first ultra-fast Electric Charging Hub as a continuation of its commitment to support e-mobility and expand its network of 510+ electric car-charging stations across the EMEA region, in partnership with Allego, the leading pan-European provider of electric vehicle charging solutions.
Radisson Hotel Group’s strategic partnership with Allego, first announced in July 2022, has positioned Radisson Hotel Group as the hospitality choice for EV drivers and travelers with a green mobility mindset. Since the start of the partnership, Radisson Hotel Group has exponentially grown its Green Mobility network of ultra-fast and regular (AC) charging solutions for electric vehicles to over 220 Radisson Hotel Group locations and over 510 chargers across Europe. In India, the Group has partnered with Sunfuel to install EV chargers in its national portfolio of over 100 hotels.
The first ultra-fast Electric Charging Hub was unveiled recently in Frankfurt, Germany as part of the Group’s new, revamped automotive value proposition to meet the evolving needs of automotive clients for their events and those of their eco-minded consumers. At the ultra-fast charging point, it takes approximately 20 minutes to charge a car, during which time, customers attend a business meeting at the hotel, or just have a snack at the hotel.
Consumers are Demanding It
Research shows that nearly two-thirds of consumers are now sustainability-minded drivers. As a result, automakers must focus on what customers demand and integrate sustainable practices in the design and manufacturing of their vehicles, but also put sustainability at the heart of their branding and events marketing strategy. From ground-breaking auto exhibitions to thrilling car launches, from luxurious celebrations to exciting experiences, Radisson Hotel Group properties are powerful partners in sustainable automotive mobility, delivering successful events for some of the world’s largest automotive brands.
Radisson Hotel Group is driving the travel and hospitality industry forward with expanded green travel options as part of its commitment to decarbonize the business and achieve net zero by 2050. Radisson Hotel Group has a long-standing history as a sustainability pioneer and was the first hotel group to launch a global 100 percent Carbon Neutral meetings program, that automatically offsets the carbon footprint of every single event and meeting held at any of its hotels by supporting projects that help reverse climate change and support sustainable development in partnership with First Climate. Over the past 10 years, the Radisson Hotel Group achieved a 30 percent reduction in carbon emissions and has offset 30,300 tons of carbon since 2019.
Inge Huijbrechts, Global Senior Vice President Sustainability, Security and Corporate Communications at Radisson Hotel Group said: “With consumer demand for Electric Vehicles (EV) expected to grow fourfold by 2025, electric vehicles will become the dominant powertrain in the next decade. At Radisson Hotel Group, we support this shift by providing green mobility solutions at our hotels. Today, we already have more than 510 electric car charging posts at 141 hotels in EMEA, and we set an ambitious target of bringing EV charging solutions to all eligible European properties by 2025. In India, we aim to equip all 100+ Radisson Hotel Group properties with EV charging stations. Almost 25 percent of our hotels offer exclusively green taxi solutions with hybrid or electric vehicles for guests traveling to events and meetings. We can help drive the e-mobility movement forward by providing automotive brands with everything they need for sustainable events, starting with the right EV charging solution for each location.”
Ulf Schulte, Managing Director DACH at Allego comments: “We are very pleased to offer ultra-fast charging at Radisson Blu Hotel, Frankfurt. Charging infrastructure is a true asset and boosts attractiveness of each single hotel. Overall, Radisson Hotel Group is leading the way in offering charging solutions to all guests and visitors, and we are proud to be their partner. In addition to the existing overnight AC charging points, the 150 kW Hyper Charger or HPC is also accessible 24/7 and using 100 percent green energy. All chargers will be integrated into the pan European Allego charging network offering access to all EV drivers without compromise. Whether you are there for a business meeting, a short break, or an overnight stay, your car will be fully charged when you hit the road again.”
