Green Lodging Trends Report

The Green Lodging Trends Report is the lodging industry’s annual exercise to assess and catalyze green innovation, best practices, and awareness regarding the state of sustainability across hotels worldwide. The Green Lodging Trends Report 2016, which summarizes the results of the first annual Green Lodging Survey, is now available.

Download it by clicking here!

The Green Lodging Trends Report is powered by Greenview, a leader in advancing hotel sustainability, and managed by Green Lodging News, lodging’s leading environmental news source. Our sponsor this year is ClearWater Tech. Our Green Lodging Trends Report Supporters include Horwath HTL—Asia Pacific and Green Key.

Click here for 2017 report sponsorship information!

Goals of the Green Lodging Trends Report:

  • Identify best practices in the industry that more hotels can benefit from
  • Discover innovative efforts by hotels that should be recognized and celebrated
  • Determine what is trending in hotel sustainability each year and over time
  • Increase awareness of the performance of individual facilities and the industry as a whole
  • Create a platform for discussion and spreading of innovation among hotels and their peers, suppliers and customers globally
  • Create a mechanism for tracking continuous improvement
  • Assist hotels in consolidating relevant sustainability information to provide customers

The Survey: Each year we devise a survey of about 100 questions covering the latest in operational practices, facility attributes, and outreach programs to conserve resources, reduce carbon emissions, increase guest experience, and make positive community impact. There is no cost to participate in the Green Lodging Survey. Hotels participate by responding to the survey via an online portal platform where work can be saved and answers easily can be updated for the next year’s survey. In 2016, year one of the survey, data was collected from more than 2,000 properties covering 40 countries worldwide. In year two there will be up to 3,000 participating hotels. Subsequent studies are intended for an annual response of 5,000+.

The Trends Report: We analyze the results with general trends and highlight exemplary practices and innovations that stand out, serving as a guidepost for the industry and especially the survey participants.

The Benchmarking Report: We prepare a compare report, confidential to each participant, to serve as a yardstick for a hotel to understand the status of each specific practice within the general participant universe.

Distribution & Press: Participants and reach will stem from databases held by Green Lodging News, Greenview’s network, report partners, and a network of hotel companies, event organizers, destinations, and industry associations. The report will be promoted throughout the year on the Green Lodging News website (over 30,000 unique monthly visitors), in the Green Lodging News weekly e-newsletter, on the Greenview website, by survey partners and sponsors, through other hotel trade publications such as Green Hotelier, and through such well-known press release distribution services as Hotel-Online, Hotel News Resource, and Hospitality Net. Additionally, the results will be presented throughout the year at various industry conferences and roundtables, and sent personally to corporate responsibility and sustainability executives at all major brands. The report will be pushed via e-mail to the more than 5,000 opt-in subscribers of Green Lodging News and to tens of thousands of additional hoteliers through media and other partners and sponsors. Participating hotels also will have an opportunity to receive recognition in the published report, press releases, and other external communications. 

2016 Publishing Date: The report is now available by clicking here.

Click here for 2017 report sponsorship information!

Contact Information:

Glenn Hasek, Publisher & Editor
Green Lodging News
(813) 510-3868

Eric Ricaurte, Principal
(202) 470-1094

About Green Lodging News:

Green Lodging News, a Hasek Communications L.L.C. publication, is the lodging industry’s leading environmental news source. Created in 2006, it consists of the Green Lodging News website (, weekly Monday e-newsletter and weekly Wednesday Green Supplier Spotlight e-blast that focuses on one supplier. The website currently attracts 28,000 to 32,000+ unique visitors, 175,000 total visits, and 500,000+ page views each month. The newsletter and Spotlight reach more than 5,000 opt-in subscribers. To subscribe to the newsletter and Green Supplier Spotlight, go to, or e-mail to be added to the circulation list.

Publisher and Editor Glenn Hasek has more than 22 years of lodging industry experience—as a journalist, public relations consultant and publisher. He got his start in 1989 with what was then Hotel & Motel Management magazine. He worked there until 1996 and again with the publication from 2000 to 2001. Glenn Hasek has spoken and moderated at many industry events and has received numerous awards for his work.

About Greenview:

Greenview was founded in 2008 to play a pivotal role in advancing sustainability through increasing the prevalence of metrics, measurement and reporting, with the vision of catalyzing innovation and best practices. As a sustainability consultancy and research firm, Greenview specializes in advising the hospitality, meetings & events, travel, and tourism industries with leading insight. We work across the value chain of travel & tourism, and maintain our finger on the pulse of sustainability though the Greenview Portal, an online hotel tool to consolidate, track, measure and obtain actionable guidance on sustainability and power our trends research.

In addition to advising several leading global organizations, Greenview has helped launch several innovative industry initiatives including HCMI, the Cornell Hotel Sustainability Benchmarking study, the Hotel Footprinting Tool, the Green Venue Report, and the UNWTO’s sustainable cruise development strategies for South-East Asia. Learn more and access resources at

About Our Sponsors:

Established in 1986, ClearWater Tech has served the global market as the leading designer, manufacturer, and marketer of ozone generation equipment and related components to serve a wide range of water and air purification applications and markets.

The EcoTex name reflects the advanced laundry oxidation systems designed, engineered, manufactured, and distributed by ClearWater Tech, LLC. EcoTex systems enable commercial laundry professionals to replace expensive multi-step wash programs that use excessive chemicals and hot water with cold-water programs that use the power of ozone for disinfection and detergent activation. EcoTex reduces environmental impact, improves laundry quality, saves money, energy and detergent, while providing superior disinfection.

ClearWater Tech’s paramount role as an innovator and leader in the ozone industry is reflected in its core philosophy; excellence in design and product development, highly skilled applications engineering, quality manufacturing, followed by technical and service support. This strong design and development direction serves to keep ClearWater Tech connected with the latest technologies. Call (800) 262-0203, (805) 549-9724, e-mail, or go to

About Our Supporters:

Green Key is a voluntary ecolabel for hotels, hostels, campsites, holiday parks, small accommodations as well as conference centers, attractions and restaurants. The Green Key award is based on compliance with strict criteria in the areas of environmental management (water, energy, waste, cleaning, etc.) and sustainability education (staff, guests, suppliers, etc.). Compliance with the criteria are confirmed through a rigorous application process and verified at on-site audits. The award is valid for one year at a time.

Currently, more than 2,500 establishments in 54 countries are awarded with the Green Key. The program is managed by the international charity, the Foundation for Environmental Education. Green Key is endorsed by the World Tourism Organization and recognised by Global Sustainable Tourism Council. E-mail for more information.

Horwath HTL—Asia Pacific is the regional arm of Crowe Horwath International’s Hotel, Tourism and Leisure Consulting Group. Since its establishment in 1987, Horwath HTL has been involved with thousands of projects throughout the region in all phases of the property lifecycle for clients ranging from individually held businesses to the world’s most prominent hotel companies, developers, lenders, investors and industrial corporations. Offices are currently located in Singapore, Hong Kong, Tokyo, Beijing, Shanghai, Jakarta, Kuala Lumpur, Bangkok, Sydney, Auckland and Mumbai.

By combining resources from our offices in key cities throughout the Asia Pacific region and globally, when needed, we ensure clients receive a multi-skilled international perspective for their projects and benefit from our wide-reaching industry contacts. We are also supported by the Horwath HTL database.

Our services are grouped under three main areas: Planning & Development Services, Asset Management Services, and Transaction/Lender Services.

GreenOtels is a media platform with a vision to involve and engage the hospitality industry towards a greener consciousness by tracking trends via print and ezines, by holding meetings and conferences for ideation and dialogues with thought-leaders, enabling solutions through consultations, training tools, and proto type experiments as well as benchmarking and recognizing best practices through research and awards.

GreenOtels is a collaborative endeavor of professionals and promoters in hospitality as well as companies and individuals engaged in sustainable development to help make the big shift to a sustainable future and a zero waste based society. This will be made possible by developing a common understanding of ecological integrity and sustainability principles across varying brand cultures and size of operations in the hospitality industry in India.

Brighton Management is a leading hotel management company operating over 50 hotel properties, totaling over 10,000 rooms, across the United States. Brighton is an award-winning, preferred management company for major hotel brands such as Marriott, IHG, Hilton, Starwood, and Wyndham. Brighton specializes in hotel operations, revenue management, and commercial development. Since 2014, Brighton has been recognized by Southern California Edison and IHG for being an industry leader in hotel energy efficiency.