PARSIPPANY, N.J.—April showers may bring May flowers, but across much of the United States June stakes claim as the rainiest month of the year, bringing unwelcome gloom at the start of the popular summer travel season. Days Inn by Wyndham is protecting summer trips from ill-timed drizzle with its exclusive Days InnBrella, a first-of-its-kind umbrella that blocks rainfall while simultaneously emitting lit-from-within LED beams to brighten even the dreariest days.
This custom-created portable beam of happy is an overcast day’s worst enemy, thanks to light therapy-like illumination radiating from the inside. Rain stays out and sunshine stays in, making for brighter days.
“Each day has so much to offer and at Days Inn we believe nothing—not even gloomy weather—should ruin a hard-earned vacation,” said Patrick Breen, Senior Vice President, Brand Operations for Days Inn by Wyndham. “A little travel confidence, like the promise of sun-inspired rays at your fingertips, can go a long way in helping travelers seize every day and max out their travel fun. With Days InnBrella, if it rains, it can still shine.”
The umbrella is the first to emulate the principles of LED light therapy, which research shows can help boost energy levels and improve mood. Each generates more than 4,000 LUX, giving guests boosts of energy and perking up gray days through uplifting illumination.
The umbrella is now available at a select number of Days Inn properties in the United States.