VALDESE, N.C.—Valdese Weavers, the largest decorative textile mill in North America, leverages the latest in design and technology to announce the launch of the first all-in-one performance fabric—Inside Out Performance Fabrics. It is engineered to be durable enough to withstand interior wear or exterior elements.
“We take great pride in our responsibility as an industry leader to bring both new and innovative products to market,” said Valdese Weavers Chief Sales and Marketing Officer Blake Millinor. “Our commitment is to extend the current limits of performance and design while ultimately satisfying the needs of our customers.”
Performance fabrics are one of the fastest growing segments in the textile industry. Driven by demand, Valdese Weavers enhanced their product development capabilities through an acquisition, and after extensive market research the company has created a comprehensive and innovative performance textile.
Inside Out Performance Fabrics distinguishes itself from the competition by using a proprietary yarn platform that offers a range of multi-fiber constructions which are all inherently cleanable and resistant to stains. In addition to exceeding all industry standards for durability and pilling, these proprietary fibers are enhanced with fade resistant technology to ensure superior colorfastness despite the end use for the fabric—living room, sunroom, or outdoor. Never sacrificing performance while keeping its focus on the environment, Inside Out Performance Fabrics uses a plant-based, fluorine-free liquid repellent to resist everyday spills.
Made in America, Inside Out Performance Fabrics is engineered for worry-free living so that no room must be off limits. These fabrics showcase unlimited design options that feature wide color palettes and novelty yarns, yet remain unrelenting to kids, pets, and even the outdoors.