Home Publisher's Point of View Many Good Reasons to Make Towels Part of Your Green Story

Many Good Reasons to Make Towels Part of Your Green Story

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Glenn Hasek

I just posted my promised article on towels—one that includes information on what seven suppliers are doing to make the towels you purchase more eco-friendly. Several other suppliers were contacted but did not reply. Please be sure to read the article. Your choice of towels can have a significant—or less significant—impact on the environment.

There is no perfect towel but many of the ones mentioned in my article can help you reduce energy, water and chemical consumption while extending towel life and enriching the guest experience. As you evaluate your towel purchase, keep in mind there are many factors that come into play in regard to environmental impact—how it is made, where it is made, how far it has to travel to you, what it takes to launder and dry it each time, etc. Don’t be afraid to ask your supplier: “What is the green story behind the towels that you sell?”

Driving the innovation behind the towels that you will read about are smart people with a passion for helping to protect our planet. It really is amazing what adjustments can be made to a towel to make it less thirsty for resources. Some suppliers use pre-consumer cotton waste, others incorporate polyester, one company applies an anti-microbial finish, some use organic cotton, some tinker with the weight of the towel and even add air pockets, and at least one company uses eucalyptus tree pulp to make fiber that is blended with cotton.

Enhance the Guest Experience

Given the volume of towels that our industry passes through laundries each day, it is important to give them a lot of attention. Over time they can help make your business more profitable, add to your property’s green story, and impress your guests in a big way. I have had the opportunity to use some of the towels mentioned in my article and by no means was there any compromise in quality.

Will you have to pay more upfront for these towels? In most cases yes but there can be a quick ROI. Of course your towel choice depends on the type of property you run. The good news is there are many options available—whether you own a Comfort Inn or a luxury resort.

Keep me updated as you pursue these towel options. I would love to learn about your experiences. I can be reached at editor@greenlodgingnews.com.

Sustainability Seminar Finalized for HX: The Hotel Experience

The sustainability seminar, “2020 Vision—Lodging’s Leaders Set the Sustainability Bar Higher,” has been finalized for HX: The Hotel Experience. The event will take place on Monday, November 13 from 11:45 a.m. to 12:30 p.m. on the Hotel stage at the Jacob K. Javits Convention Center in New York City. Don’t miss this seminar including Denise Naguib, Vice President, Sustainability & Supplier Diversity, Marriott International, Inc., Gardner Jackson, Assistant Vice President, the Nalco Water division of Ecolab USA Inc., and Lindsay Wilkinson, part of InterContinental Hotels Group’s Corporate Responsibility team focused on Environmental Sustainability. I will be moderating the session. Attendee registration for HX: The Hotel Experience, November 12 to 13, 2017, is now open at the newly redesigned website, www.thehotelexperience.com.

How to Search on Our Website

Similar to other search engines you find online, a search using one word will produce articles with that word included. If you would like to search for something that is more than one word long—ozone laundry, for example—you will need to put quotation marks around the words or phrase. Ozone laundry would then be “ozone laundry” in the search.

Who is Your Sustainability Champion?

Green Lodging News is always looking to profile sustainability champions in our Personnel Profile section. If you would like to nominate someone for this section of Green Lodging News, contact me at (813) 510-3868, or by e-mail at editor@greenlodgingnews.com.

Looking for Guest Columnists

Every two weeks Green Lodging News posts a new guest column on its website. (Click here for examples.) The guest column also appears in the weekly e-newsletter. Green Lodging News is currently in need of industry experts to contribute occasional guest columns. Experts may include consultants, architects, designers, suppliers and those who own or operate green lodging establishments. Columns may be articles that take a stance on a particular subject or be strictly educational in nature. Columnists benefit by having their photo included along with a one paragraph description of their company. Interested in writing a column? Contact Glenn Hasek, publisher and editor, at (813) 510-3868, or by e-mail at editor@greenlodgingnews.com.

Planning Advertising for 2017 or 2018?

Green Lodging News is accepting reservations for advertising spots for 2017 and 2018. Many excellent spots are available on our new website, in the weekly e-mail newsletter, and Green Lodging Survey. Many Green Supplier Spotlight dates are also available. Interested in receiving a 2017 or 2018 media kit? Be sure to contact me as soon as possible at (813) 510-3868, or by e-mail at editor@greenlodgingnews.com. Media kits can also be accessed by clicking here. Thank you to all of those companies that consistently support Green Lodging News.

Newsletter & Green Supplier Spotlight Circulation

The circulation of our weekly e-newsletter and Green Supplier Spotlight currently stands at 9,091. Thank you to our new subscribers for signing up. Be sure to encourage your colleagues to do the same. There are “subscribe” links on the Green Lodging News home page. You may also e-mail editor@greenlodgingnews.com to be added to our list.

Green Lodging News & Social Media

Green Lodging News now has 1,761 Twitter followers. Thank you to all of those who follow our tweets. In addition to following us on Twitter, be sure to bookmark the Green Lodging News Blog in your browser. More importantly, participate with your comments. Green Lodging News is also on Facebook. Be sure to “Like” us there. Green Lodging News now has 872 Facebook likes.

As always, I can be reached at editor@greenlodgingnews.com.

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