Guide to Sustainable Tourism in West Sweden Launched

1/17/2012

GOTHENBURG, SWEDEN—Green holidays website Greentraveller.co.uk and the West Sweden Tourist Board have published a Guide to Green Holidays in Gothenburg & West Sweden to show how travelers can make the most of the region in a way that has a low impact on the environment and a positive impact on biodiversity conservation and on the local economy.

The guide features green hotels and B&Bs, the best places to find local food and a range of outdoor activities—from sea kayaking in the Fjällbacka and Koster Archipelago to a day hunting for fresh lobster on the Skagerrak strait. Included in the guide are videos, interviews, and in-depth information on how holidaymakers can travel to and around the region by train.

Included in the online guide are more than 100 recommendations for where to stay, eat and what to do in the region, from the cosmopolitan city of Gothenburg to the ancient woodland of Dalsland and the archipelago off the coast of Bohuslän, which includes the Koster Islands, Sweden’s first Marine National Park.

Wide Variety of Destinations Represented

Working in collaboration with the West Sweden Tourist Board, greentraveller’s team has picked out some of the best places to stay, from floating eco-hotels, green B&Bs and innovative tree houses to the best local restaurants and cafes that have won the Taste of West Sweden award. The guide also features a range of activities, including visiting island clusters and canals, seafood safaris, canoeing, hiking, tipi adventures and other family holidays.

“I took the train to West Sweden last summer and experienced first-hand the wonderful variety of natural and cultural activities available in this special part of the country—from camping in Dalsland, staying in a fabulous treehouse at Falköping, tasting sumptuous local food, swimming in the Weather Islands off the west coast and canoeing around the island of Bassholmen,” says Richard Hammond, chief executive and founder of greentraveller.co.uk. “By selecting only the best eco-friendly and locally run places, we have already done the hard work for holidaymakers, who can choose from a wonderful range of quality places to stay, eat and visit that really make a difference to the regional economy.

“This guide to West Sweden is the latest of our online sustainable destination guides that reflect our focus on green and gorgeous destinations, and we hope that they will be a useful port of call for holidaymakers looking for that special local touch while on holiday in Europe.”

“West Sweden Tourist Board is working on numerous projects with the tourist industry to create more sustainable businesses,” says Anna Martinez of the West Sweden Tourist Board. “One project, for example, is our leading role in the national strategy to increase the income from tourism in a sustainable way. We are creating a new system where tour companies will be graded both in quality and sustainability…We believe that together with the industry and travelers we can reach the goal of having a unique sustainable destination and we’re delighted to be working with Greentraveller to launch this online guide to sustainable tourism in West Sweden.”

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