I am excited to report that Green Lodging News and Greenview have just launched the second annual Green Lodging Trends Report Survey. You can participate in the survey by clicking here. The Survey will remain open through June 15. There is no cost to participate and there are many benefits, including a free compare report that will allow you to see where your property is aligned with best practices, and where it is behind among peers locally and worldwide. You can also discover new innovative practices worth implementing, and use information to improve and ultimately outperform your competitors. Your survey input will also be considered for the annual Trends Report that will be published after the close of the survey.
Tens of thousands of green lodging establishments around the planet are being encouraged to benchmark their sustainability practices by completing this survey which last year saw more than 2,100 properties participating from 44 countries.
The Green Lodging Trends Report Survey, which has the support of the Caribbean Hotel & Tourism Assn., Avendra, Boston Green Tourism, Green Seal, Brighton Management, Horwath HTL—Asia Pacific, Green Key, Travelife, Green Key Global and GreenOtels, is sponsored by Cass Information Systems, Inc., reCollect2 and ClearWater Tech.
In Search of Innovative Best Practices
I am excited to partner again with Greenview on this global project that has been built to uncover and analyze lodging’s leading innovative best practices in the area of sustainability. It is our industry’s only annual report that takes such a deep dive into green hotel operations.
“Just the way hoteliers benchmark against REVPAR and ADR among their peer groups, benchmarking sustainable best practices promotes friendly competition and motivates hotels to keep pace and even stay ahead of the game,” says Grace Kang, Managing Partner, Greenview. “We encourage hoteliers to take the ‘growth’ approach: everyone can grow and be better in the areas of sustainability. Whether the focus is to save costs, save time, enhance guest experience, or increase employee retention, there are plenty of best practices to choose from to grow year over year.”
The survey consists of about 100 easy-to-complete questions covering the latest in operational practices, facility attributes, and outreach programs to conserve resources, reduce carbon emissions, increase guest experience, and make positive community impact. Properties participate by responding to the survey via the online portal platform where work can be saved and answers can easily be updated for the next year’s survey. Returning participants can simply log in using their login credentials from last year (or click “forgot password” to reset) to participate in the 2017 Green Lodging Trends Report.
The Trends Report: After the close of the survey, a Trends Report will be produced that will analyze the results with general trends and highlight exemplary practices and innovations that stand out, serving as a guidepost for the industry and especially the survey participants. Click here to access last year’s report.
The Benchmarking Report: Survey participants will receive a compare report confidential to each participant, to serve as a yardstick for a property to understand the status of each specific practice within the general participant universe.
Sponsorship opportunities at four levels—Platinum, Gold, Silver and Bronze—are still available. For sponsorship information, click here. You may also contact Glenn Hasek, Publisher & Editor of Green Lodging News, at (813) 510-3868, or by e-mail at editor@greenlodgingnews.com. For technical assistance, contact Grace Kang, Managing Partner, Greenview, at grace@greenview.sg, or Skype gracekang76.
Be sure to participate and spread the word about this year’s Green Lodging Trends Report Survey!
How to Search on Our Website
Similar to other search engines you find online, a search using one word will produce articles with that word included. If you would like to search for something that is more than one word long—ozone laundry, for example—you will need to put quotation marks around the words or phrase. Ozone laundry would then be “ozone laundry” in the search.
Who is Your Sustainability Champion?
Green Lodging News is always looking to profile sustainability champions in our Personnel Profile section. If you would like to nominate someone for this section of Green Lodging News, contact me at (813) 510-3868, or by e-mail at editor@greenlodgingnews.com.
Looking for Guest Columnists
Every two weeks Green Lodging News posts a new guest column on its website. (Click here for examples.) The guest column also appears in the weekly e-newsletter. Green Lodging News is currently in need of industry experts to contribute occasional guest columns. Experts may include consultants, architects, designers, suppliers and those who own or operate green lodging establishments. Columns may be articles that take a stance on a particular subject or be strictly educational in nature. Columnists benefit by having their photo included along with a one paragraph description of their company. Interested in writing a column? Contact Glenn Hasek, publisher and editor, at (813) 510-3868, or by e-mail at editor@greenlodgingnews.com.
Planning Advertising for 2017?
Green Lodging News is accepting reservations for advertising spots for 2017. Many excellent spots are available on our new website, in the weekly e-mail newsletter, and Green Lodging Survey. Many Green Supplier Spotlight dates are also available. Interested in receiving a 2017 media kit? Be sure to contact me as soon as possible at (813) 510-3868, or by e-mail at editor@greenlodgingnews.com. Media kits can also be accessed by clicking here. Thank you to all of those companies that consistently support Green Lodging News.
Newsletter & Green Supplier Spotlight Circulation
The circulation of our weekly e-newsletter and Green Supplier Spotlight currently stands at 9,529. Thank you to our new subscribers for signing up. Be sure to encourage your colleagues to do the same. There are “subscribe” links on the Green Lodging News home page. You may also e-mail editor@greenlodgingnews.com to be added to our list.
Green Lodging News & Social Media
Green Lodging News now has 1,744 Twitter followers. Thank you to all of those who follow our tweets. In addition to following us on Twitter, be sure to bookmark the Green Lodging News Blog in your browser. More importantly, participate with your comments. Green Lodging News is also on Facebook. Be sure to “Like” us there. Green Lodging News now has 846 Facebook followers.
As always, I can be reached at editor@greenlodgingnews.com.
