by Glenn Hasek
January 21, 2010 09:31
In my last blog entry I listed some of the travel companies that are doing their part to help Haiti recover from the recent earthquakes there. I have since learned of other efforts. The following are some examples:
1. Orlando hotelier Harris Rosen, president and COO of Rosen Hotels & Resorts, is coordinating a Haitian outreach program with a goal of raising $1 million. All of the contributions received by the Harris Rosen Foundation will go toward relief efforts.
2. InterContinental Hotels Group (IHG) is encouraging the 47 million members of its guest loyalty program, Priority Club Rewards, to donate their points to the American Red Cross. Rewards members can donate their points in 10,000-point denominations. Points will be converted into cash by IHG.
3. Members of Choice Hotels International's Choice Privileges program are being asked to donate points. For every 1,000 points redeemed, Choice will donate $5 to the American Red Cross.
4. Marriott International announced that it had donated $500,000 to the Red Cross Haiti Relief and Development Fund. Marriott is giving 18,000 loyalty points to those loyalty program customers who donate $50.
5. Hilton Hotels Corp. said it will match total member donations dollar for dollar--up to $250,000--through its guest loyalty program.
6. Loews Corp. donated $25,000 to the Red Cross.
7. Starwood Hotels & Resorts said it will match donations to the Starwood Associate Relief Fund and UNICEF up to $100,000.
8. Hyatt Hotels Corp. is allowing Gold Passport members to donate 5,000 points for a $40 donation to relief efforts.
9. Delaware North Companies donated more than 17,000 bottles of water the day after the earthquake.
10. Carlson will donate $50,000 and will match employee contributions up to an additional $60,000.
Once again, it is great to see the travel industry respond so quickly to help the people of Haiti.
32bace8f-5be2-45ba-9a80-0d684acb7b91|0|.0
Tags:
