Purpose: The Albanese Organization, owners of the Homewood Suites in Times Square, New York City, decided to improve guestroom air quality and market Allergy Friendly rooms.
Solution: AtmosAir™ equipment was installed to provide 24/7 air purification to 35 hotel rooms.
Guest Benefits: AtmosAir™ significantly improves indoor air quality by reducing odors, bacteria, mold, mildew, particulate matter, allergens, and irritating VOCs.
Pricing Strategy: Homewood Suites offers the Allergy Friendly rooms for a $20 premium.
ROI: After the first three months of operation, AtmosAir™ Allergy Friendly rooms were sold out nearly 80 percent of the nights. The AtmosAir™ system was paid for thanks to the $20 premium in two months.