Sales & Marketing

Once you have built a green program, how do you use it to your advantage to put heads in beds? Green Lodging News reports on the ways hoteliers are incorporating the environment into sales & marketing to build business. Got a great idea about how to turn green into gold? Contact Glenn Hasek, publisher and editor, at (813) 510-3868, or by e-mail at

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Provenance Hotels Rev Up Green Travel with Zipcar and Tesla


PORTLAND, ORE.—Provenance Hotels, with six locations in Washington and Oregon, is raising the bar on sustainable travel by partnering with the experts in car sharing services and electric vehicle technology—Zipcar and Tesla Motors—to make it even easier and more affordable for guests to use alternative transportation when visiting the eco-conscious cities of Portland, Seattle and Tacoma. Provenance Hotels’ art-filled hotels are conveniently located downtown within steps of each city’s light rail routes, making them the perfect getaways for those who want to go car free. When guests who are Zipcar members need or want to venture further, Zipcar, the world’s leading car sharing network, is a cost-effective and sustainable membership based option for exploring with plenty of vehicles conveniently parked close to hotels. To incentivize guests to try car sharing by becoming new Zipcar members, Zipcar and Provenance Hotels have partnered to offer $50 in free driving credit when travelers sign up for Zipcar’s Occasional Driving Plan or a Monthly Rate Plan of $6/month.

Centara Grand Resort Krabi Launches Water Bottling Plant


BANGKOK—Green tourism has become an important trend in recent years, with travelers and hospitality operators alike all doing their best to minimize the impact that tourism can have on the environment. Centara Grand Beach Resort &Villas Krabi, which is set directly on the beach in a small bay that can only be reached by boat or along a pathway through the national park that surrounds the resort is especially aware of its environmental responsibilities. Last year it was awarded EarthCheck Silver Certification for its environmental management programs. As part of the resort’s ongoing commitment towards environmental responsibilities, Centara Grand Krabi has launched its own water bottling plant using a reverse osmosis system. Also known as hyper filtration, this process allows the removal of particles as small as ions from a solution.

Mozie Bicycles Now Available at Bardessono Hotel and Spa


SAN FRANCISCO—Mozie Bicycles, a leader in fashionable, upscale transportation with European vintage spirit, announced that its continued expansion of partnerships with luxury resorts and hotels now includes Bardessono Hotel and Spa in Yountville, Napa Valley, Calif. Bardessono now offers complimentary Mozie bicycle rides as part of their fleet so guests can explore the local neighborhood and landscapes.

NYLO Hotels Installs Electric Vehicle Charging at DFW Locations


DALLAS—NYLO Hotels, LLC announced they are providing Tesla Motors charging stations at NYLO Dallas South Side, NYLO Irving/Las Colinas and NYLO Plano at Legacy. The service began on October 10. Each DFW-area NYLO Hotel will have three charging stations for electric car owners to use for free on a first come, first serve basis. “We are thrilled to offer NYLO guests a chance to charge up their Tesla vehicle,” said Mike Mueller, CEO of NYLO Hotels. “We believe in the Tesla brand and installed stations because they are reinventing the way people buy cars. This relationship will enhance NYLO’s commitment to be at the leading edge of environmentally friendly hotels, and it will also allow us to provide a wider range of excellent and unique services to our guests.” The Tesla Motors Model S is the world’s first premium electric sedan, designed from the ground up to take full advantage of electric vehicle architecture. In June, California-based Tesla Motors opened a gallery at Dallas’ popular NorthPark Center to join similar galleries in Austin and Houston.

Fairmont Beijing Partners with BMW to Showcase i Series


BEIJING—Fairmont Beijing is partnering with BMW in a showcase of the luxury carmaker’s new electric, environment-friendly i Series. Guests booking airport transfers and the Fairmont Beijing’s “Passion Package” are being transported around the city for the next two months, to experience first-hand the unique sustainable features of the ground-breaking, emission-free concept.

Green Key Global Included in MPI’s Affinity Program


OTTAWA, ON.—Green Key Global announced their inclusion in Meeting Professionals International’s (MPI) Affinity Program, an initiative designed to give back to the meeting and event industry through the MPI Foundation Education Endowment.

Embassy Suites Brea Adds PURE Rooms


BREA, CALIF.—The Embassy Suites Brea (Calif.), North Orange County’s only full-service, all-suite hotel, has added 10 new allergy-friendly guestrooms. The hypoallergenic rooms will be provided by PURE Rooms, an allergy travel company with nearly 300 affiliated hotels nationwide.

Electric Vehicle Program Introduced at Four New York Hampton Hotels


ALBANY, N.Y.—Four Albany-based Hampton hotels are making eco-conscious travel more of a reality with electric vehicle (EV) charging stations now offered upon booking. The program, called Green Electric Vehicle, launched as a pilot at the Hampton hotels in Albany and is in the process of branching out to other Hilton Worldwide hotels in the United States. The initiative allows travelers to book a room at a participating Hilton Worldwide hotel and reserve a parking space with a Skychargers-managed GE charging station. For travelers renting a car during their stay, Hertz provides a broad EV fleet at the Albany International Airport. More Hilton Worldwide hotels within the Albany area will be installing the charging stations early next year. “Hilton Worldwide is committed to living sustainably, and helping our guests maintain their sustainable habits while on the road,” said Brad Freet, Senior Director, Product, Quality & Innovation, Hilton Worldwide. “This EV program provides the means for guests to choose a more eco-friendly travel option and is a natural extension of our current renewable and energy efficiency initiatives.”

Provenance Hotels Offering ‘We Heart Boobies’ Rates


PORTLAND, ORE.—This October during National Breast Cancer Month, Provenance Hotels’ Hotel Max in Seattle and Hotel deLuxe, Hotel Lucia and Sentinel in Portland are teaming up with The Keep A Breast Foundation to offer “We Heart Boobies” fund raising rates on rooms, “i heart boobies” bracelets and pink cocktails with proceeds benefitting education and awareness programs that use art, creative expression and grassroots action to inform young people about methods of prevention, early detection, coping and support.

Hong Kong’s Cosmo Hotel Adds Green Floor


HONG KONG—Cosmo Hotel Hong Kong has a newly launched green floor. All of the guestrooms located on the green floor are stocked with a range of natural in-room amenities. Cosmo Hotel Hong Kong is also one of the few certified green hotels in Hong Kong to have introduced a 100 percent indoor smoke-free policy in the entire hotel property.

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